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October 9, 2008

ABI sees growing market for video surveillance

Story link: ABI sees growing market for video surveillance by Jan Harris

According to a new report by ABI Research, “Video Surveillance Systems”, global spending on video surveillance for transportation markets is expected to increase from $630 million in 2006 to around $2 billion in 2013.

This growth isn’t just down to the use of video surveillance for security reasons, ABI believes that it is being increasingly used in areas such as legal liability prevention, and customer behavior analysis.

On buses, for example, internal and external video surveillance cameras are being used to monitor incidents and protect companies against false claims for injuries.

The retail sector is another area of growth for video surveillance, where spending is expected to rise from around $1 billion in 2006 to almost $4 billion in 2013.

In the retail sector the cameras are proving a useful aid to store design and market research, as well as for more traditional uses such as the prevention of shoplifting.

The latest cameras and software can be used to track which items customers are picking up and then putting down, providing useful information on the effectiveness of retail displays.

ABI Research vice president, Stan Schatt, said that he believes that there is huge potential market for managed video surveillance services as “marketing departments aren’t interested in the technology, just the results, and IT departments frequently don’t really want to get involved.”

 


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